Loyalty Made Simple
BECOME A MEMBER
If you often move between home, work, school or appointments, joining our membership can make your routine easier.
WHAT YOU GET
Ride Discounts: Earn points every time you travel and unlock reduced rates.
Priority Support: Faster assistance for bookings, changes, and customer care.
Special Member Offers: Seasonal perks, birthday surprises, and partner benefits.
Early Access: Get notified first about new services, limited memberships, and PinkRide events.
Founder & Empowerment Strategist, PinkRide
Fabiola Schaefer-Leon Ali is a visionary entrepreneur, empowerment mentor, and the driving force behind PinkRide, Switzerland’s first women-led mobility platform dedicated to safety, dignity, and community. With a deep-rooted passion for female leadership and social equity, Fabiola founded PinkRide to transform everyday transportation into a space of trust, connection, and opportunity for women.
Her career spans strategic business development, network-building, and personal mentorship — always with a focus on helping women realize their full potential. As the emotional anchor of PinkRide, Fabiola brings warmth, clarity, and purpose to every aspect of the brand. She leads with empathy and conviction, ensuring that every ride reflects the values of respect, empowerment, and shared progress.
Fabiola’s work is grounded in the belief that mobility is more than movement — it’s a catalyst for independence, visibility, and change. Through PinkRide, she is building a platform where women support women: as riders, drivers, and changemakers.
Whether she’s mentoring new drivers, shaping strategic partnerships, or crafting inclusive messaging, Fabiola embodies the
spirit of PinkRide — bold, compassionate, and community-driven.
ABOUT US
Co-Founder & Strategic Architect, PinkRide
Oliver Schaefer is a transformation leader, branding strategist, and the co-founder of PinkRide, Switzerland’s pioneering women-led mobility platform. With a career spanning executive roles in IT transformation, delivery leadership, and strategic consulting, Oliver brings structure, clarity, and operational excellence to PinkRide’s mission of safe, dignified, and empowering transportation for women.
As the strategic architect behind PinkRide, Oliver blends analytical precision with creative storytelling — shaping the brand’s identity, customer journey, and technical backbone. He is responsible for translating purpose into action: from pitch decks and messaging frameworks to seamless integrations across booking, routing, and payment systems.
Oliver’s leadership is grounded in empathy, transparency, and collaboration. He approaches every challenge with optimism and strategic clarity, ensuring that PinkRide not only meets functional needs but resonates emotionally with its community. His multilingual communication skills and resourceful mindset make him a bridge between vision and execution — empowering women through technology, trust, and thoughtful design.
Together with founder Fabiola Schaefer-Leon Ali, Oliver is building a platform where mobility becomes a catalyst for inclusion, visibility, and social change — one ride at a time.
BECOME A MEMBER
Loyalty Made Simple
If you often move between home, work, school or appointments, joining our membership can make your routine easier.
WHAT YOU GET
-
Ride Discounts: Earn points every time you travel and unlock reduced rates.
-
Priority Support: Faster assistance for bookings, changes, and customer care.
-
Special Member Offers: Seasonal perks, birthday surprises, and partner benefits.
-
Early Access: Get notified first about new services, limited memberships, and PinkRide events.
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